Business development for Finclip
Finclip, whose operation recalls that of ski bindings, is an accessory that can be adapted to 80% of the open heel fins currently on the market. Totally made in Italy, it allows the fit without having to bend or use your hands.
In February 2017, Paolo and Ann launched a crowdfunding campaign on the Kickstarter platform, presenting the product and attracting the attention of many people to the main European trade shows.
The crowdfunding campaign was a success: thanks to the contribution of more than 746 “backers”, almost 100,000 euros were collected in a few weeks.
Zero Pixel has had the privilege of working with Finclip since the beginning with media support services for the launch of crowdfunding, digital promotion on the target audience, customer care service, reputation management through social channels.
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Client: Finclip
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